Ryan just checked-in at work. Nope. Not me. Never going to happen. I don’t care about who is going to the library to check out the next Harry Potter book. I don’t care that you are now the “Mayor” of Starbucks. Oh great, you just “tweeted” Awesome! Why do I care? I don’t. Not at all.
Until I couldn’t get enough of it. Give me Facebook. Give me Linkedin. Tweet tweet tweet! Give me more social media! I want to know everything about everything and I want to know it now! I want to know what Ivanka Trump is wearing to the Academy Awards tomorrow. Tell me about your beautiful little baby boy and how “he’s growing up so fast.” PLEASE, give me details about your double espresso, non-fat, light whipped cream caramel deluxe coffee. I WANT TO KNOW ABOUT IT…..And so does everyone else.
Because people are curious by nature. Social media is like reality tv on steroids. We can know what anyone and everyone is doing and we get to know RIGHT AWAY! I don’t have to “tune in next week”, just hit refresh and there’s more to see!
There’s a lot more to it than just entertainment value. In the world of recruiting and job searching, it is invaluable! Learn about the companies you’re interviewing with. The people you’re meeting. Their likes, interests, dislikes, where they went to school… etc. This can make finding a job, and more importantly preparing for the interview much easier. People want to work with people they like. Learning about a person from sites like Linkedin and Facebook can give you just the right amount of personal touch when you are trying to make the right impression. Maybe you went to the same school. Maybe you both watch “Bones” religiously. (Why, I have no idea) Anything you can learn about that person and/or the company to show that you’re prepared and interested. Not just in getting a job, but in the team and company - That’s always going to be a benefit!
So tell me you’ve just checked in at krispy kreme to get your fav double glazed, artery clogging deep fried chocolate cream puff…. I might just show up to your office with one…..